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November 2, 2022

Introducing New Research-Backed CTV Ad Enhancements

We’re excited to announce the release of two new ad enhancements aimed at helping improve consumers’ attention and retention of CTV ads.

Technical Level

October 21, 2022

How Much 'Better' Than Linear Can Streaming Advertising Get?

In addition to increasingly targeting capabilities, streaming presents opportunities for formats that engage, connect and monetize in new ways.

Technical Level

October 20, 2022

Deep Dive: A Guide to Environmental Sustainability in Digital Advertising

In this Deep Dive, we will break down the carbon emissions of online advertising and review what solutions could lead to reducing them.

Technical Level

October 3, 2022

How Digital Media can Reach Net-Zero Carbon Emissions by 2030

What publishers, advertisers, and ad tech vendors need to know to be able to start addressing the challenge of reducing emissions to net-zero.

Technical Level

Sam Vangelovski

September 29, 2022

2 Strategies to Grow Your Political Advertising Strategy for the 2022 Election

Discover how advertisers and agencies representing candidates can improve their campaign performance with QR Codes and captions.

Technical Level

September 26, 2022

Separating Agency Progress from Posturing Around Carbon Reduction and Sustainability

With carbon emissions solutions implemented this summer, Frank Maguire told Digiday advertisers are already seeing better performance.

Technical Level

September 12, 2022

MarTech Interview With Curt Larson, Chief Product Officer at Sharethrough

Technical Level

August 19, 2022

Five Strategies to Enhance Your Back-to-School Campaigns

Here are 5 strategies brands can use to enhance their back-to-school campaigns and back-to-college campaigns to win big this season.

Technical Level

August 10, 2022

[Infographic] Understanding How The Programmatic Supply Chain Generates CO₂ Emissions

This infographic helps brands and agencies understand how the programmatic supply chain generates carbon waste and how they can lower emissions.

Technical Level

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Sharethrough & Equativ are Merging!

Together, we form one of the largest independent ad platforms and marketplaces worldwide.

Learn More →