← Back to Case Studies

Nest Generated Brand Familiarity With Video

Technology

Strategy

Nest used Sharethrough video in the hopes of increasing awareness of the benefits of the thermostat product. Pairing standard video assets with custom headlines highlighting product features drove over 100% lift in brand familiarity as measured by MillwardBrown.

Audience

IAB Digital Interest

Campaign Goals

Awareness

Ad Format

Video

Creative Type

Video

Download PDF
View in generator
Build your own

Contact Us

Are you reaching out because of a job offer? If so, please visit this page this page before submitting your message. Thanks!
Thank you! Confirming your submission has been received. A Sharethrough representative will get back to you as soon as possible.
Oops! Something went wrong while submitting the form.
Sharethrough | An Equativ Group Company logo
Advertisers
Advertiser SolutionsAd EnhancementsCurationSustainabilityAddressabilityInventory PackagesCase StudiesCarbon Emissions EstimatorSupport ↗
Publishers
Publisher SolutionsSmartSuite™ TechnologyNet Zero Publisher ProgramCase Studies
Company
AboutLeadershipCareersSupport ↗Privacy Center ↗Opt-Out/Do Not Sell Personal InfoContactCopyright Notice
Resources
BlogCase StudiesPressGreenPMP.io ↗Native AdvertisingHeadline Analyzer ↗Supply PolicyDemand PolicyMarketplace Quality PolicyTerms of ServiceBrand Guide
Get the Latest Insights

Subscribe to our newsletter and receive cutting-edge digital advertising insights delivered right to your inbox.

Thank you! Your submission has been received!
Oops! Something went wrong while submitting the form.
Notification Image

Sharethrough & Equativ are Merging!

Together, we form one of the largest independent ad platforms and marketplaces worldwide.

Learn More →