Gaming Audience Package

Active Months:  

Year Round

Available for:

Video
Display
Native
CTV
Year Round
Always on
Learn more about this package →
Year Round
Season:
Always on

Gaming Audience Package

Learn more about this PMP →
Year Round
Always on

Higher Performing Display, Video and Native Ads Targeting Gamers Description

Sharethrough will curate a custom audience PMP to reach your key audiences. Sharethrough will leverage unique data inclusive of ComScore IAB digital data. Comscore digital interest data is a hybrid of behavioral and contextual data that curates inventory which over indexes against specific categories based on the user’s digital consumption patterns. Sharethrough will include segments relevant to Gamers.

Sharethrough Packages Drive Higher Performance & Can Be Customized to Hit Your Campaign KPIs

CTR (Click through Rate)
> 0.70%
CPC (Cost Per Click)
< $0.50
VCR (Video Completion Rate)
> 70%
Viewability
> 70%
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Maximize Attention & Comprehension
with Turnkey Sharethrough Ad Enhancements

Our research leads to unique ad enhancements that improve outcomes using existing assets

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43%

more likely to remember the promotion start date with a Countdown Overlay

Discover CTV Countdown Overlay →
Explore Ad Enhancements
Ready to Activate Our Package Targeting Gamers?
Explore Ad Gallery

Maximize Attention & Comprehension
with Turnkey Sharethrough Ad Enhancements

Our research leads to unique ad enhancements that improve outcomes using existing assets

Icon of a magnifying glass

Higher Performing Display, Video and Native Ads Targeting Gamers Description

Sharethrough will curate a custom audience PMP to reach your key audiences. Sharethrough will leverage unique data inclusive of ComScore IAB digital data. Comscore digital interest data is a hybrid of behavioral and contextual data that curates inventory which over indexes against specific categories based on the user’s digital consumption patterns. Sharethrough will include segments relevant to Gamers.

Sharethrough PMPs Drive Higher Performance & Can Be Customized to Hit Your Campaign KPIs

CTR (Click through Rate)
> 0.70%
CPC (Cost Per Click)
< $0.50
VCR (Video Completion Rate)
> 70%
Viewability
> 70%

Your Campaigns Delivered on the Best Websites & Apps

Curated list of gaming sites optimized to align with your goals and KPIs.



Discover Curation

Gaming Trends

Now with Massive Scale Across Display, Video & Native

90%

Reach of A18+

34B

Daily
Impression
Requests

+

2x Higher CTR Than Industry Average

23B

Daily
Impression
Requests

+

40% Lower CPCVs Than Industry Average

37B

Daily
Impression
Requests

+

1.4x Higher CTR Than Industry Average
Our Partners—

Available Directly in Every DSP

With direct integrations in all major DSPs, buyers can access Sharethrough and benefit from immediately-increased performance and results by simply adding Sharethrough as a supply source — for display, video, native, and CTV.

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Ready to Activate Our Package Targeting Gamers?

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Together, we form one of the largest independent ad platforms and marketplaces worldwide.

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