Sharethrough for Publishers

The Supply Side Platform, Evolved

In a world where banner ads are fading and user experience is paramount, native ads have emerged as the most effective advertising form to engage with users across all devices. With SFP, publishers can manage their entire native ad strategy, from direct sales and execution to yield management and network optimization.

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Manage Your Complete Native Ad Stack

Evolve your business beyond the banner with technology built for managing direct and indirect native ad sales.

Direct Sales

Indirect Sales

Content Promotion

Direct Sales

Advertisers and brands are creating more content than ever. SFP’s direct sell products are built for content, designed for engagement, and proven successful in today’s multi-platform, content-centric world.

Content Engagement Ads

Keep Your Readers On Site and Engaged

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Video View Ads

Equip Your Sales Team With A New Standard In Video Distribution

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Private Marketplaces

Power Your Own Private Exchange At Premium CPMs

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Indirect Sales

Sharethrough’s tools for indirect sales provide publishers with access to the largest marketplace for buying and
 selling native ads.

Sharethrough Exchange
Sharethrough Exchange

Tap Into Programmatic Native Budgets

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Make Every Impression Count

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Sharethrough Managed Service

Access Exclusive Demand From Sharethrough’s expert Managed Service team

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Tauseef Raza
Sharethrough's native solution has improved the user experience across the Under Armour community platform. The partnership with Sharethrough has unlocked incremental opportunities for both Under Armour and our brand partners to engage with the consumer in an authentic voice.
Tauseef Raza, Head of Publisher Monetization   |   Under Armour
Ann Marinovich
With the addition of Sharethrough for Publisher's Continuous Campaigns, we can quickly and efficiently create and traffic native ads to promote sponsored content.
Ann Marinovich, VP of Advertising Product & Strategy   |   Forbes
Chris Lindquist
Warner Bros. Digital Media Sales has been aligning brands with seamless integrated opportunities for years on our digital platforms such as Our partnership with Sharethrough now allows us to have more meaningful distribution of native offerings across our growing mobile channels due to the elegant solution that Sharethrough brings and the relevant context to surround that content.
Chris Lindquist, SVP National Sales   |   Warner Bros.
Adam Harris
Our average click-through rates (CTRs) have been phenomenal since we started using Sharethrough - rising to 0.66 percent, a big leap from the industry average 0.1 percent.
Adam Harris, International Creative Director   |   Time Out London
Cory Rotkel
We view Sharethrough as an integral partner to our mobile strategy allowing our sales team to sell native units across all verticals.
Cory Rotkel, National Digital Ad Director   |   Men's Health
Chris Dicker
Since Time Inc. UK partnered with Sharethrough, we have been able to scale the number of sponsored campaigns we have been selling by over 300% year on year. We can quickly and efficiently flight, manage and optimise a campaign that delivers on our advertisers KPIs.
Chris Dicker, Digital Business Director   |   Time Inc. UK